Who We Are

LUXIAOJUN is a performance footwear and training brand rooted in elite weightlifting heritage. The LUXIAOJUN brand was founded by Olympic gold-medalist Lu Xiaojun and builds its identity around competition-level engineering, athlete-grade design and global training communities. 

What They Offer

At LUXIAOJUN you will find a range of weightlifting shoes, training footwear, cross-training models and performance gear designed for high-intensity strength sports. Their collection includes models such as the PowerPro, X-Load and bare-foot style trainers—all aimed at delivering stability, power transfer and specialist performance. The brand emphasises global availability, multiple colorways, kids versions, and partnerships with major events like the CrossFit Games. 

Why Choose Us

Choosing LUXIAOJUN means opting for a brand that doesn’t just create trendy gym shoes, but designs equipment informed by elite sport performance, competition experience and athlete feedback. The LUXIAOJUN brand stands out by bringing top-tier weightlifting shoe design—and therefore serious training credibility—into the wider market. If your audience values craftsmanship, serious functionality and meaningful upgrades in their gear, LUXIAOJUN provides that.

Our Mission & Vision

LUXIAOJUN’s mission is to empower strength athletes—whether competitive lifters or serious gym-goers—to perform at their best and move with confidence. The LUXIAOJUN brand envisions a world where training and gear merge seamlessly, where footwear supports the athlete’s ambition rather than holding them back. With an ongoing focus on innovation, global athlete partnerships and performance-driven design, they aim to elevate the standard of weightlifting footwear across the industry.